We have fantastic news—SugarCRM has revamped our sales force automation (SFA) offerings to make it easier for existing customers like you to see the full value of their solutions. The new offerings are a testament to our commitment to let the p...

Nothing makes the Sugar team happier than sharing good news, and we have lots of it. We decided to do a quick summary of the analyst and customer recognition that we've earned in 2022 so far. These placements and awards are in many parts thanks to c...

This week, Sugar launches our 2022 CRM Impact Report, which comes on the heels of our successful 2021 CRM and Sales Impact Report. Expanding our 2022 survey to cover both sales and marketing professionals, the voices of 1600 industry experts across t...

Picture this… you’re Ecuador’s largest Toyota dealer. Founded more than 60 years ago by three brothers, you’re one of the largest and oldest family-run dealerships in Ecuador. People don’t just turn to you for prem...

It’s with a saddened heart that we witness the events in Ukraine unfold, as conflict takes hold following Russia’s invasion this week.   Although Sugar does not have a direct presence in Ukraine, we do have a number of Partners and c...

I am thrilled to share the global launch of SugarOutfitters, the new marketplace for SugarCRM add-ons and integrations. SugarOutfitters is a curated marketplace of high-quality third-party apps and add-ons that pass a rigorous certification process. ...

Exciting news for all of us here at Sugar! This month, SugarCRM has acquired AddOptify. AddOptify has been providing the Customer Journey PluginTM for SugarCRM since 2016. With this functionality, users can create playbooks and templates for sales pl...

One of our favorite things to do is learn how customers around the world are partnering with Sugar to click less, sell more, and make the hard things easier so they can focus on what matters: fueling growth for their business. Our team in EMEA can't ...

Happy New Year SugarClub! We're already a week into 2022 and all very excited to start the new year, but I wanted to take a quick look back at some accomplishments from a special group of SugarClub members and thank them for their contributions t...

Whether you’re implementing new technology or reimagining your current tools and processes, ensuring that your teams use them consistently and correctly is a key factor in your success. Join us on January 18 at 8 AM PT / 11 AM ET / 5 PM CET, an...