Exciting news for all of us here at Sugar! This month, SugarCRM has acquired AddOptify. AddOptify has been providing the Customer Journey PluginTM for SugarCRM since 2016. With this functionality, users can create playbooks and templates for sales plays, sales methodologies, guided selling, service processes, lead nurturing, and more.
The integration of this powerful automation is the latest example of our commitment to making the hard things easier and letting the platform do the work to create that high-definition customer experience we all strive for. To read more about our acquisition, click the link here.
