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  • Big Changes Are Coming to Sugar This April — Here’s What It Means for You

    Matthew McGrath
    Matthew McGrath
    This April, we're bringing updates and enhancements to our cloud products that will help you save time, make smarter decisions, and remove friction from your daily work. The April 25.1 release is focused on helping you: Act faster with ins...
    • 12 Mar 2025
  • Why Training Matters (Even If You’ve Been Using Sugar for Years)

    Club Concierge
    Club Concierge
    One of the biggest reasons CRM implementations fall short isn't the technology—it's adoption. And one of the biggest blockers to adoption? People don't know what they don't know. We hear it all the time from customers: "I d...
    • 12 Mar 2025
  • Joyful Reflections on Moments that Mattered

    Club Concierge
    Club Concierge
    Celebrating Our Year Together  As the year comes to a close, we want to reflect on the incredible moments we’ve shared with you—our Sugar community. This year, we celebrated innovation, resilience, and collaboration—from new&nb...
    • 16 Dec 2024
  • You Can't be Future Proof, But You Can be Future Ready: Tips From the Real World on Making Your CRM Work for You

    Emily Jahn
    Emily Jahn
    *This post was written by guest contributor Matt O’Neill, a seasoned futurist and expert in helping businesses adapt to change. For more from Matt, visit futuristmatt.com. During today’s keynote, “You Can’t Be Future Proof, Bu...
    • 25 Nov 2024
  • How AI is Helping Support Reps Turn Frustration into Customer Loyalty

    Club Concierge
    Club Concierge
    Picture this: You’re a Tier 2 support representative. Your day starts with a list of case escalations that have been assigned to you—cases with histories as complex as the customers’ frustrations. Each one represents a problem that&...
    • 19 Nov 2024
  • We Listened | Moving to Semi-Annual Release Cadence

    Club Concierge
    Club Concierge
    Edit (May 2025): After this announcement was initially published, SugarCRM has since announced changes to the formatting of release version numbers. Please review A Simpler, More Consistent Versioning Scheme for Sugar Products to learn...
    • 15 Oct 2024
  • The Scoop Q4 2024: Fresh Coat of Paint

    Paul Scondac
    Paul Scondac
    Since our last Scoop update, we’ve been enhancing the Sugar platform to be better than ever. We can’t wait to show you what’s new in our Q4 2024 (14.2) Sugar Sell and Serve release. Complete UI Overhaul The Q4 2024 update giv...
    • 8 Oct 2024
  • SugarClub Takes Gold at Verint Engage Customer Awards

    Alex Nassi
    Alex Nassi
    Hello SugarClub Community, This community of SugarCRM users is incredible, and I am very excited to share that this has been recognized by the vendor of the platform (Verint Community) that we use to run SugarClub! I spent part of this week at the V...
    • 26 Sep 2024
  • Our Path Forward as We Welcome a New CEO

    Chris Pennington
    Chris Pennington
    I have some important SugarCRM news to share. After careful consideration, Craig Charlton has decided to step aside from his role as our CEO and move to the role of Chairman of the Board. You can reference today’s press release about this ...
    • 10 Sep 2024
  • A Video Message to the Sugar Community from Amazon Web Services

    Club Concierge
    Club Concierge
    Calling all Sugar customers!  You've just received a new video message from David Cristini, Director of the US ISV Field Organization at Amazon Web Services (AWS). David wants you to know—you’re invited to the upcoming CRM Adopt...
    • 29 Aug 2024
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