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Outlook 365 Configurations for Email Campaign Success

Michael Compisi

Does anybody have some good guidance on how best to configure Outlook 365 to support outbound email campaigns?  We are having some challenges in getting email campaigns out the door without triggering O365 shutdowns/flagging for suspicious behavior.  It seems as though our parameters within Sugar are set below (more conservative) than their recommended thresholds so it seems to be pointing to O365 configuration issues.  Any insight would be greatly appreciated.

Thanks.

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    According to our customers' experience, it is fairly risky to use the regular mailing system for sending campaigns - in case some discussive target list is applied for mail merge -for the reason or not, - it may take just a few hours for the domain went blacklisted - along with all the regular mailing capabilities down. And yes, it does take time and efforts to get even the regular mailing back to normal.

    There is maybe a hundred of adhoc marketing services - emailing services (send then track email campaign) and maybe dozens of marketing automation systems  (automated nurturing , sometimes omnichannel) on the market -  for all kinds of expectations and wallets – and they could make marketing experience if not exciting but at least less painful.

    Best Regards,
    Dmytro Chupylka

    integroscrm.com
    We make work in Sugar CRM system faster, more convenient and efficient

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  • 0

    According to our customers' experience, it is fairly risky to use the regular mailing system for sending campaigns - in case some discussive target list is applied for mail merge -for the reason or not, - it may take just a few hours for the domain went blacklisted - along with all the regular mailing capabilities down. And yes, it does take time and efforts to get even the regular mailing back to normal.

    There is maybe a hundred of adhoc marketing services - emailing services (send then track email campaign) and maybe dozens of marketing automation systems  (automated nurturing , sometimes omnichannel) on the market -  for all kinds of expectations and wallets – and they could make marketing experience if not exciting but at least less painful.

    Best Regards,
    Dmytro Chupylka

    integroscrm.com
    We make work in Sugar CRM system faster, more convenient and efficient

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