Strategic Account Planning Tools in SugarCRM

This may be the wrong place to ask this question or to open the discussion. If so, sorry about that! 

I was wonder what tools, capabilities, integrations, or processes does your organization have related to Strategic Account Planning, and how do they tie into SugarCRM? 

Our organization has a custom module we've built, but it lacks some of the things I see in some web-based, modern account planning tools. For example, many available tools include full drag/drop mapping of contacts. 

Some of my very rough requirement would be: 
* Contact Relationship Mapping → Both Reporting structure (who reports to who), but also influence mapping.
* Identify Key contacts, relationships, stakeholders, supporters, access/alignment, competitor access, Role, influence level
* Integrated into SugarCRM (ideally bi-directional) for Contacts, Opportunities, Tasks, Meetings. Visibility to certain SugarCRM fields like our tracked Revenues, Open Opportunities by Segment/Product, Whitespace 
* Customer Priorities, Action Items → Be able to create customer initiatives, and map action items related to those initiatives.
* SWOT Analysis
* Clean, Simplified, Modern UI → Simple Drag/Drop tools
* Customizable → Allow our CRM Partner, or our internal CRM Team to be able to configure basic functions, like Product offerings, Key Fields on Opportunities, Job Aids, Uploaded Documents, links to internal training collateral. 

Parents
  • AFAIK, the vendor does not provide methodology about Strategic Account Planning with Sugar.
    However, as a platform, Sugar offers a list of visualization components out-of-the-box - additional ones could be developed.
    From the perspective of providing data model and interfaces for arranging and support account planning process along with following account's potential utilization tracking - that processes and data structures, enriched with external to CRM data imports, could be configured by CRM consultants which are led by Sugar subscriber's key accounts planning expert.
    If you have the specific process description to evaluate configuring in Sugar, please feel free to drop me a line at  dch@integroscrm.com 

    Best Regards,
    Dmytro Chupylka

    integroscrm.com
    We make work in Sugar CRM system faster, more convenient and efficient

Reply
  • AFAIK, the vendor does not provide methodology about Strategic Account Planning with Sugar.
    However, as a platform, Sugar offers a list of visualization components out-of-the-box - additional ones could be developed.
    From the perspective of providing data model and interfaces for arranging and support account planning process along with following account's potential utilization tracking - that processes and data structures, enriched with external to CRM data imports, could be configured by CRM consultants which are led by Sugar subscriber's key accounts planning expert.
    If you have the specific process description to evaluate configuring in Sugar, please feel free to drop me a line at  dch@integroscrm.com 

    Best Regards,
    Dmytro Chupylka

    integroscrm.com
    We make work in Sugar CRM system faster, more convenient and efficient

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