Recently I created a really large nurture campaign in Sugar Market. It ended up being about 12 emails about hand sanitizer's many uses. For example: Give your phone’s screen a shine, or, clean your glasses or sunglasses AND eras...
It's critical that your emails render properly on mobile devices as most people access emails via mobile: The ability to design an email whilst remaining in the mobile view is simple, yet powerful functionality within Sugar Market's email designer. I...
Utilizing a Preference Center with your marketing communications can be a great way to learn more about your recipients and tailor your communications to their interests. We are all inundated with communications on a daily basis, so it is important t...
Marketing bridges the gap between consumers and the organization. Most businesses focus highly on marketing and look for innovative ways to increase ROI through marketing automation platforms. Additionally, companies with marketing automation s...
Lead Generation Campaigns. They can prove a little tricky at times. Unnecessarily so. Let me give you 6 Successful Tips to Creating Enticing Marketing Campaigns to lure in those Leads. There’s nothing here you won’t be able to start...
The technology behind creating content based on your target market has drastically evolved, making the process efficient and easier. According to research conducted by Evergage, many marketers agree that personalization is the most effecti...