On Login Product Related Notification Popup Dialog

Hi Team,

Would like to know who the users are to see/receive product related popup notification dialog box on login home page load in SugarCRM 14.0

  • Sell Advanced
  • Sugar Serve

(Refer Screenshot).

Only admins receive those notification or all users of the system will receive those product related popups. 

If all users are receiving it how to disable it?