Goodbye SugarOutfitters. Hello SugarCRM Marketplace!

We've made a subtle but important change to the branding of SugarCRM's marketplace for 3rd party add-ons and integrations.

While we used the name "SugarOutfitters" for many years and many were familiar with it, we did find that new customers and partners did not know what it was until SugarOutfitters was explained to them.

I remember chatting with customers about the SugarOutfitters Marketplace at recent in-person events and hearing that they thought that "SugarOutfitters" was a store to buy SugarCRM hoodies, coffee mugs, or t-shirts! Laughing

So, in the spirit of clarity, we've decided to drop the SugarOutfitters moniker and simply refer to our marketplace for 3rd party add-ons and integrations as the SugarCRM Marketplace. This change will make it easier for anybody new to SugarCRM or researching SugarCRM to be able to find and understand our Marketplace quickly without having to use a patented SugarCRM jargon decoder ring.

In summary,

The SugarOutfitters name is gone but the same marketplace lives on under the new SugarCRM Marketplace name. It is business as usual otherwise.

As always, reach out to marketplace@sugarcrm.com if you have questions or concerns. Or feel free to leave a comment below.