Adding Business Type Column in Report Editor

Hello! I am building a custom tabular report in the analytics section of Sugar Market. I am trying to include a column for the "Business Type" field in the account level of our records in Sugar Sell.

I have searched through every column option, tested out a handful (such as accounts.account_type, accounts.AccountTypeID, contacts.account_type_c, and more) and nothing seems to pull in what I'm looking for. Any insight on how I might accomplish adding a Business Type column?

Thanks in advance!